Senior Communication Specialist

You were made to save animals, we take care of the rest. Founded in 2006, VetStrategy is Canada’s largest operator of veterinary hospitals and clinics. The company operates over 340 hospitals and clinics across Canada and employs over 5,500, dedicated veterinary professionals. VetStrategy has undergone a tremendous amount of growth and continues to grow at a rapid pace. Our business model is simple; we work with our veterinary partners to acquire ownership in veterinary hospitals, and then help in the management of these practices. This allows the medical team to focus on practicing first-rate medicine, and allows the clinic’s staff, clients, and patients to benefit from experienced business operators and managers.

As a Senior Communications Specialist, you will play a strategic and pivotal role in shaping and executing communications initiatives that engage, inform, and inspire our 7,000+ employees while reinforcing our purpose and values. Working closely with leadership and cross-functional teams, you’ll drive impactful communications strategies that support organizational priorities, internal engagement, and external alignment in collaboration with the Marketing team.

Your Role

Strategic Communications Leadership

• Collaborate on the development and take ownership of executing high-impact communication strategies to support key business objectives, transformation initiatives, and change management programs.
• Proactively provide communications counsel to senior leadership, offering solutions to enhance employee understanding and engagement.
• Own and evolve the intake process to ensure alignment with organizational priorities, balancing urgent needs with long-term goals.

Content Development

• Write, proofread, and edit high-quality, engaging content for various internal and external platforms, maintaining a consistent brand voice.
• Spearhead the creation of newsletters and other recurring communications, collaborating with operations and leadership to deliver critical updates.
• Develop and oversee content for key internal events, including executive town halls, webinars, and leadership summits.

Change and Crisis Communication

• Act as a key partner in developing and executing communication strategies for organizational change and transformation initiatives.
• Lead the creation of urgent, business-critical crisis communications with clarity and empathy.

Analytics and Alignment

• Measure the effectiveness and impact of communication initiatives by analyzing metrics and gathering feedback, using insights to optimize future strategies.
• Ensure all communications align with corporate messaging, brand standards, and organizational priorities.
• Identify opportunities to enhance internal communication processes, fostering consistency, clarity, and engagement across the organization.

Your Profile

Experience and Expertise

• 5–7 years of experience in corporate communications, internal communications, or public relations, with a proven track record of managing complex projects and campaigns.
• Demonstrated ability to build and execute multi-channel communication campaigns that resonate with diverse audiences.
• Strong knowledge of change management and employee engagement best practices.

Exceptional Skills

• Outstanding writing, storytelling, and editing skills, with the ability to craft clear and compelling narratives tailored to different audiences.
• Advanced relationship-building capabilities, including working collaboratively with senior leaders and cross-functional partners.
• Proven ability to manage competing priorities, solve problems, and deliver high-quality work in a fast-paced environment.

Technical Proficiency

• Familiarity with communication tools such as MailJet, intranet management systems, Adobe Express Suite, Canva, or similar platforms.
• Proficiency in data analysis for communication performance tracking.

Preferred Qualifications

• Bilingualism in English and French is a strong asset.
• Post-secondary education (Bachelor’s or Post-graduate Certificate) in Communications, Public Relations, or a related field.
• Strong understanding of confidentiality and trust, particularly in handling sensitive communications.

Do not miss out on this unique opportunity to join a fun and dynamic team! VetStrategy is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Accommodations are available on request for candidates taking part in all aspects of the selection process. If you require accommodation, please reach out to careers@vetstrategy.com.